Stephen King has a brilliant marketing strategy for his short stories due to be released on 11/11. He's teamed with Borders to release a serialized graphic novel rendition of one of the stories in the book.
There are three episodes released so far, each about a minute and a half long. It's pretty cool, if you're a Stephen King fan (which I am). Here is the link (contains sound).
Posted by Jen at September 4, 2008 7:08 AM